Look Who’s Talkin – What Irish Mobile Data says About Our Habits

So, yesterday I put together the below charts on Irish mobile data quarterly, since 2009. It certainly makes a case for mobile advertising – just look at our data consumption! But the other things which are far more interesting to me is how they clearly show the rapid fall off of SMS traffic (does this…

Hailo Gets PreBook – Why it Matters in Dublin and Two Handy Hacks

When the London app Hailo launched in the US market it was expected to pummel it’s old and outdated cab hire competition. However in October of last year – several dozen legal battles and a heap of marketing spend later – Hailo announced they were pulling out of the North American market entirely. The company cited…